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<article-title>The Impact of (Mis)Anchoring in Creating a<br/> Difference In/Different Meaning(s)</article-title>
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<author>Yasser K. R. Aman </author>

<aff>Minia University, Egypt. </aff>

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<abstract>
<title>ABSTRACT</title>
<p> (Mis)anchoring is based on the claim that there may be a difference between the intention (stimulus) of the speaker/writer and that of the listener/reader. Both may refer to the same thing/concept but each reference retains a distinct situational meaning (response). Such a difference creates a double meaning which perceived by the reader who, in a way or another, builds up his own interpretation blended from both intentions he reads, or from the one intention that strikes a chord in him or finds an immediate anchor in his memory. As for the listener, his response, whether it is a state of anchoring or misanchoring, depends upon what his memory prioritizes as the best fit for the situation. Accordingly, incidents of everyday life, a movie or of a literary work may take an unexpected turn which produces different interpretation than the one intended. Taking NLP anchoring as a starting point prepares for and later creates a paradigm for measuring the richness and profitability of memories on which mis/anchoring is based. By discussing different literary works, movies and daily life events, using mis/anchoring as a reading mechanism, one concludes that a difference in/different meaning(s) can be crystallized in order to reach a better understanding of works under analysis. </p><p><italic>Keywords: </italic>NLP anchoring, Situational (mis)anchoring, Misunderstanding, Literary works, Movies. </p>
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<hpdf>RHS65</hpdf>
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