The experimental project of audio description production for visually impaired Thais started during the first semester of 2013 as a consensus in the broadcast announcing class, in the Faculty of Journalism and Mass Communications, at Thammasat University. Thirty-eight students joined the experimental teaching project and were trained by a professional audio description team. Data were collected from one hundred and thirty six Thai visually impaired respondents surveying their television viewing preferences. According to the results, respondents preferred watching news, drama, and variety programs. The drama program, “Pawornruch” and two variety programs, “Tee Sib” (or AT Ten) and “Tonight Show,” were thus selected to produce audio description. News programs were left out because the information in them would have been outdated when presented to the visually impaired audience. After the audio description production was completed, thirty-five visually impaired people watched or listened to the programs with the audio description and then gave feedback to the students. The results showed that most of the respondents were satisfied with the audio description service in terms of narration, script writing, and technical aspects. Additionally, the degree of visual impairment influenced the need for audio description service. For example, totally blind people needed the audio description service more than partially sighted people. In terms of education, the students who joined this project issued positive feedback and stated that the project encouraged them to concentrate more on articulation, pronunciation and narration. Also, this project enhanced their knowledge and skills integration and enabled them to produce a quality audio description service for visually impaired people. For a teacher who wants to create a project in class, the author suggests that things should be tangible, new ideas should be introduced, the project should benefit the target group and students should be aware of the usefulness of the project. Students should participate from the beginning until the end of the process and should be given feedback from the target group.